By the numbers…

88% of Socioclean users who are currently employed have a Socioclean Reputation Score greater than 760. Coincidence – I think not!

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Get Ready for our New Look!

After scanning more than 50,000 accounts and getting valuable feedback from number of users, we are ready to go incorporate it all. We will be going back to our closed beta starting November 17th so that we can work on our new look. We would still want you to leave your email addresses on our site so that we can inform you when we are ready with our updated look. We would request a few users to help us during our closed beta testing period to help us with our new functionality and keep existing users posted about the developments.

We want to thank you all for showing us great support and we are confident that you would like our new look!

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Launch of Twitter Support

We are very excited to announce the launch of support for Twitter today. We will be rolling it out in phases and most of our users would be able to scan their Twitter accounts in the next couple of days. We have enhanced our feature offering for Facebook as well with this release, and are looking forward to releasing our support for Linkedin in the next couple of weeks.

We hope to keep gathering feedback during our beta period and keep improving on the tool.

-Socioclean Team

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Socioclean support for Twitter releasing Sept 15th

We are ready to release our next version. We are launching support for Twitter on Sept 15th, and enhancing our current Facebook offering. There are a host of new features that we are adding in this release and subsequent releases including support for Linkedin, Youtube and an unannounced offering that we are sure is going to change how individuals manage and protect their online reputation. Some features that we are adding in this release:

  • Support for Twitter
  • Benchmark Analysis
  • Grading and Scoring
  • Monitoring

We are really excited about our new release and look forward to your continued support and feedback.

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Job Offer for Rep. Anthony Weiner

Dear Rep. Anthony Weiner,

Socioclean is pleased to offer you a position as our official spokesman. Being a social media company we have been very impressed by your online presence and firm understanding of social media platforms. We feel a strategic partnership would do wonders to cement Socioclean’s reputation as the number online reputation service.

To show our commitment to bringing you on board Socioclean is willing to provide you a free lifetime membership to our premium package in return for your services. In addition to you, we will also provide the service free of charge to your staff and anyone on your campaign staff – including volunteers.

In a span of days – you have done more to validate the need for online reputation management services than all the tweeter happy celebrities combined and for that we are truly appreciative.
We look forward to your arrival at Socioclean and are confident that you will play a key role in our company’s expansion into national and international markets. Please let me know if you have any questions or if I can do anything to make this process easier.

Sincerely,

Socioclean.

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Where were we?

Hi everyone!

Since our almost “overnight” fame early this year we have been working diligently with our Beta group to make Socioclean better for you. We have some really cool features that are slated to be released early July but for the time being we won’t spoil the surprise and you will have to just wait to find out what they are yourselves!

So the matter at hand –

After scanning more than 35,000 accounts and getting feedback from more than 4000 users during the Beta rounds, we were able to analyze some very interesting findings:

· More than 60% users have at least 10 pieces of inappropriate content stemming across categories like profanity, drugs or alcohol.
· Most of the inappropriate content was found on walls followed by photo tags and then on status messages
· More than 70% users think that they should use services like Socioclean at least 4 or more times a year to keep their profile clean and be aware of their social network content
· More than 76% of the inappropriate content found in a user’s profile was not posted by them

Tell us what you think – surprised by the numbers? What you expected?

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Just How Offensive Is Your Facebook Profile? by Sarah Kessler

Name: Socioclean

Quick Pitch: Socioclean crawls through your Facebook profile photos, groups and wall posts, and alerts you to anything inappropriate.

Genius Idea: In a 2009 Harris Interactive study for CareerBuilder.com, 45% of employers questioned had used social networks to screen job candidates. Thirty-five percent of them decided not to hire a candidate based on what they found.

When this study started to generate press, Priyanshu Harshavat started to think about a way to help job candidates get their social profiles in shape before they were virtually audited by potential employers. The result is Socioclean, a program that scans social profiles for 5,000 words and phrases that are racial, profane, drug-related or alcohol-related.

After a user gives permission for the program to assess his Facebook profile (for now Socioclean is only offered for Facebook — other social networks are on the way), he receives a letter grade and a list of inappropriate items from his profile. Each item has a link to that item on Facebook so that he can easily delete it.

As a generally inoffensive person, I was shocked at how many flagged terms that Socioclean dug up from my profile. Wall messages left by other people were my biggest offense (I got demerits for “beer,” “booze cone” and “hell,” among others). The program also reminded me about the “Aaron Burr, you son of a b**ch” group I had joined sometime during my freshman year of college. I posted one mildly offensive status message to my profile before testing the program, naively thinking that it wouldn’t have much to find otherwise, and it found that as well. Most of my infractions were things that I would never have noticed, and many were innocent — discussing about a bon “fire,” for instance, was flagged as “aggressive.” But it definitely didn’t miss anything. There were enough flags to earn an overall grade of a “D.”

Businesses like Reputation.com and Brand-Yourself also help polish online reputations, but these startups are taking an SEO approach that helps push down negative and pull up positive search results for your name. Socioclean is the only service we know of that focuses on deleting offensive items from your social profiles.

About 5,000 other people and I have run our profiles through the program at no cost. To help make it profitable, the company is currently courting job website and dating website partners. The hope is to offer a social profile scrub as an option to applicants and daters to make them more successful on their respective online services. Socioclean’s developers also created a version of the product for employers who want their employees to self-monitor their social profiles.

Yet another potential revenue source is to sell site licenses to universities to use in their career services departments. Some universities have already expressed interest in helping spruce up their graduates’ online resumes — Syracuse University, for instance, purchased subscriptions to Brand-Yourself for 4,100 of its graduating seniors.

Even if schools decide to teach students to set their Facebook privacy settings instead of similarly embracing Socioclean, there are likely enough situations in which a squeaky clean profile is necessary — college applications, job applications, dating and professional networking included — to keep Socioclean in business.

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